Nothing comes close to professional
videography for fully reliving the wonderfully precious memories of your wedding day. Be prepared to burst into laughter and alternately weep tears of joy as you experience your wedding a new via your wedding video.

When establishing your budget you
should keep in mind professional wedding videography is not a substitute for professional photography. You will still want an album of formal portraits to
treasure. However, no matter how beautiful each single photograph may be, they cannot match the emotional impact of a well-edited video of your wedding day. Concurrently, amateur video is no substitute for a professionally crafted one. The difference between the two is unmistakable. Amateur wedding videos are typically made with consumer-grade equipment causing them to lack resolution, color saturation, and sound quality. The camera-work is often sub standard with poorly composed scenes, and shaky out of focus shots. Rarely is the camera footage edited into a coherent and flowing story. More often than not the end product is long and tiring to watch. Conversely, a professional wedding video excels at all of these. Professional wedding videographers use multiple cameras and specialized microphones that can capture dramatic angles and full bodied sound. Also, their expert editing makes the footage spring to life, becoming a wedding movie that your family and friends will want to watch with you over and over.

Upon basic consideration, the benefits of using a professional wedding videographer
over an amateur one are fairly apparent: professional equipment, years of experience, technical competence and creative flair. A less obvious one is protecting the amateur who is likely a friend or relative-from the pressure and responsibility of documenting the most important day of your life. If he or she fails to meet your expectations it can
lead to hurt feelings for years to come. By selecting a professional you are assured
they are experienced and can count on them to consistently produce superior results.

Of course, the cost of professional videography must be considered when you plan your wedding budget. In this regard, remember that most line items in your budget will be consumables. After the wedding they will be gone and no longer have any tangible value except for the memory of them. A
memory kept vivid by your wedding video...whose value now grows with each passing year of your marriage.

Should your marriage be blessed with children, they will someday want to know what your wedding day was like. Even further down the road your grandchildren will want to know, too. And you will want to share it with them. With a wedding video you can take them back to that very, very important day that started it all. Sharing all the details...how you looked and moved in your gown, how your father cried as he walked you down the aisle, how you sounded as you spoke those important vows, the joy of family and friends as you celebrated together. How well your video lets you do that depends solely on its quality. In the end the decision is yours: will you have a wedding video to show them and, if so, will it be an amateur or professional one? Who will you trust to capture the memories that will never come again?

Article by Bill Thum, Superior Productions